TrainRocket.com helps you document every process and policy in your business so you can onboard, train, and scale faster.

Get started with TrainRocket.com for FREE!


If you want to run a small business successfully, one of your most important jobs is to communicate with your employees and customers. Consequently, you should have your own comprehensive email list template to be able to communicate with your clients on a regular basis. By using the list, you can both maintain an organized client base and increase your sales. If you create a list of contacts for your business or personal life, it will be a very helpful tool.

The benefits of following the email list template

A well-made email list template can help you to save time by preparing you to send emails without having to begin again from scratch every time. With the template, you can fill in the blanks when you sit down to create your email. Some of the advantages of a mailing list template in Excel are:

It will save you a lot of time

A mailing list template makes it easier to compose and write your e-mails. If you are going to send emails with several graphical elements and you depend on a complex HTML code, the template will be of help. Instead of having to type out the email over and over again, you can simply load the template, alter the message content, and send it on its way.

It allows you to remain consistent

Another problem that comes with creating emails from scratch repeatedly is consistency. As you develop your email, you may unconsciously subtract or add information. This can be a problem, especially if the information you couldn’t add is crucial.

But when you create a template for all your messages, you can ensure that every message to your contacts will have the same information, the same appearance, and the same feel. You need not worry about the format of your resume or leaving any important information out.

It helps improve your communication skills

A well-made email list template can be a powerful communication tool, especially when used for commercial purposes. Once you compile all of your clients and customers in the list, you can keep interacting with them, keeping them engaged, and continuing to make revenue. Therefore, it is extremely important for the database to be maintained in order to serve as a clear and organized structure for storing all of your clients’ data.

It’s simpler for you to send an email to a group of people at once

When you need to send a group of email messages to a group of people, it helps if you have an email list. For example, if you’re hosting a party, sending some formal invitations, calling for a conference, or more, and you need to send the invitation email to a lot of people, chances are you might miss some of them. If you want to avoid any issues or embarrassment that may arise due to your shortsightedness, it’s recommended that you use this template.

Email List Samples

Creating your own email list template

Whether you are new to email marketing or have a lot of experience with it, your job is to create an email list template that is engaging, well-organized, and high-quality. Before you open Excel and start creating a mailing list template, you should prepare a few things first. Here are the basic steps you need to take to create your own template for your business:

Before you begin writing, it’s important to understand your audience

The first thing you need to do is think about the kind of people you want on your email list. Before you even start creating your list, you need to know who your target audience will be. For businesses, the people on your list are typically your clients.

If you already have existing clients, ask them to sign a simple registration form. This will allow you to get their contact information and email addresses. If you don’t have this information but you know their names, you can search for them on social media.

Your business should have its own website

It’s important to have a place where your audience can get together and the best place for this is your business’ website. If you already have a website, then all you have to do is direct your customers to it. If not, it’s time to create one.

You don’t need to feel intimidated about creating your website or creating a list of email addresses. The key is to get your customers’ email addresses. You need a simple landing page with an email opt-in form where your customers will see it.

Your business can benefit from an email marketing service

If you want to communicate with your customers using your email list, you need an email marketing platform. A low-cost option is an email service platform like MailChimp, which keeps your email list organized and sends the emails for you. It is difficult to keep track of your customers when you have a lot of them, and this is why you need such a service.

Offer your customers a compelling deal

If you want to grow your mailing list, then you have to give people a compelling reason for joining. When people see your offer on your landing page, they will be more likely to enter their email address. When you consider an offer, think about what your target audience customers want and what you think they need.

Excel Email List Templates

Creating an email list template for your own use

These days, everyone has an email address. Due to this, it’s now essential to have your own mailing list template. Even if you only use the list for your personal contacts, it is of the utmost importance that you stay connected with other people in order to maintain relationships with family, relatives, and friends. To create your personal email list, follow these steps:

◉ First of all, you need to collect the email addresses of everyone you want to include on your list by asking for them individually. To do this, you will probably have to send them a text message or give them a call. If you already have some of your contacts’ email addresses, confirm if they’re still active.

◉ After you’ve collected all the information to be included in your email list template, it’s time to begin creating that template. There are many different word processors that you can use for this. Don’t forget to save the blank template so you can use it for different lists. If you want to make rewriting a habit, you can download a template from here.

◉ After that, neatly type into the designated space all of the information you’ve gathered. Save this document under a different file name to preserve the original blank template.

◉ Print your email list and keep a copy of it in a secure location.

When is it appropriate to use an email list template?

After you’ve created an email list template, you should also know when to use it. Use this template when you need to send messages to suppliers, customers, clients, and other people every day.

For example, on a blog that uses email marketing, the most common use of this template is sending newsletters. This template helps give your monthly or weekly newsletters a consistent appearance. Allowing everyone on your mailing list to see your name and photo allows them to recognize the emails that you send.

When you’re sending emails that contain marketing information to the people on your email list, you may want to consider using an auto-responder. This service maintains your list and handles your email deliveries. It’s especially useful if you’re inexperienced with email marketing.

Final words on building an email list template

Building an email list template is both easy and beneficial. If you have a business, the email list is just one of many jobs that you need to do to keep it running. You might also try some advanced strategies for your marketing campaign, such as product giveaways, pop-ups, and webinars. A growing mailing list depends on the number of strategies you employ.

When you begin to organize your email contacts and you see that the list is growing, you’ll get the hang of it. Then you can start thinking of other forms of marketing to grow your list even more. But having a lot of subscribers isn’t useful if you don’t develop a relationship with each and every one of those on your list. When you use the power of your network, and engage with the people on your list, you are sure to enjoy success!


TrainRocket.com helps you document every process and policy in your business so you can onboard, train, and scale faster.

Get started with TrainRocket.com for FREE!